Honda Diesel Engine Advertisement
Hate can be a positive emotion sometimes. Not necessarily a dark side emotion. Which is what “Hate something, change something” by Garrison Keillor is trying to say.
The song is being used by Honda for their new i-CTDi diesel engine. Yes, this is Honda’s first ever diesel engine. Honda developed it to be used in their Honda Accord model for the European market. Since then, it’s also been used in other Honda models such as a diesel version of the Honda CR-V.
The advertisement tells the story of how Honda’s first diesel engine was created. Honda’s chief engine designer Kenichi Nagahiro hated diesel engines because of how noisy, smelly and dirty they were. What do you expect from someone who created the venerable VTEC engine. Such a technological masterpiece of an engine that was.
When asked to design Hondas first diesel he flatly refused - unless he was allowed to start completely from scratch. The result is one of the cleanest, most refined diesel engines on the market today, the 2.2 i-CTDi.
Honda used to offer diesel version of it’s Civics and other vehicles but this was through partnerships with Isuzu using Isuzu diesel engines.
The 2.2-litre i-CTDi engine produces 138bhp at 4000rpm and an impressive 250lb ft of torque from as little as 2000rpm. It features four valves per cylinder, common rail injection, a turbocharger and it has an all-aluminium block. Click here to read the rest of Honda Diesel Engine Advertisement






